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Pay it forward with Payday Pledge

The future depends on what we do in the present. ~Mahatma Gandhi

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What is the PayDayPledge?

For Individuals

A commitment to contribute one day's salary to a charity of their choice.

For Companies

A commitment to encourage employees to contribute one day's salary to an approved charity, with or without a matching contribution from the organization.

Why Payday Pledge?

  • A simple way to pay it forward
  • A better giving experience
  • Charities get a dependable income
  • Reduces the cost of fund-raising
  • Organizations can channel good karma
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B2B: How does it work?

1

Company takes the paydaypledge and receives recognition and collateral to promote the pledge

2

Company encourages employees to take the payday pledge to contribute a day's salary or a set amount to a charity of its choice

3

Agreed amount is deducted from employee salary on payday

4

Company adds its contribution (if any) and credits the chosen charity directly

5

Company updates www.paydaypledge.com with details of money & impact of previous month

6

Company receives collateral to recognize its contribution. employees can download directly from the site.

B2C: How does it work?

1

Paydonor takes the paydaypledge and receives recognition and collateral to promote the pledge on social channels and at Work

2

Paydonor chooses a charity from a gated selection and agrees for recurring debit of either one day's salary or another amount

3

Agreed amount is deducted from the donor and credited to their selected charity

4

Paydonor receives update(s) on the impact created by the selected charity from paydaypledge website

5

Paydonor receives good karma collateral to showcase their contribution on social sites

Factors

Critical Success Factors.

Recognition Tools

Reinforcement Communication

Ease of Collection

Direct Credit to the Charity

Visible, Measurable Impact

Digital Diffusion

Partners

Virtuous Ecosystem of Partners.

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Digital Tools
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Industry Associations
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Awards
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Banks
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Payment Gateway
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Media
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